Services

Communications

Know your audience! We sure do. Our team has strong communication and organizational skills, and are experienced writers. Newsletters reaching thousands of people? No problem. Delicately-worded invitations to your top-tier customers? We've got it handled.

• Event business plans
• Strategic marketing messaging
• Registration site content
• T-minus newsletters
• Event evaluation + surveys
• Branding consistency
• Content management for custom sites
• Social networking site + content management

Creative Development + Management

A successful event must have a singular, cohesive theme that is clear in purpose. Engaging Gaddis Creative Development will breathe extraordinary creative life into your event though that theme. After years of experience and hundreds of events under our belts, we've become a powerhouse of creative ingenuity and have been responsible for many groundbreaking and unique experiences.

• Creation of innovative themes that are fully implemented and embedded throughout the event
• Creative collateral that's compelling and visually astounding. From comprehensive show guides or "at-a-glance" mini-guides to local area maps with dining and recreation suggestions, our on- site materials arm your attendee with all the ammunition they'll need
• Curtain warmers designed to gain attention and get attendees engrossed before the curtain even goes up!
• Video and multimedia production
• Event specific Web Widgets to create a pipeline funneling all traffic to your homepage
• Unique activities and giveaways for attendees

Event Logistics

We are executioners - in a good way! We think of all the little things in advance and then execute that event plan with precision and professionalism. Logistics is what you don't notice when all goes as planned. Plan twice - execute once. We're all about that.

• Audio/visual + production
• Food + beverage
• Onsite concierge services
• Registration
• Security
• Signage
• Transportation
• Venue selection

Event Technology

Not only do our partners at U.S. Techs provide top shelf registration services, we collaborate to present a completely digital event experience. Go paperless from start-to-finish, providing your attendees with the latest (and naturally the greatest) event information, along with other whiz-bang tools to enhance the program overall.

• Event portal with online agenda, abstracts + speaker bios
• Full online content management suite to go along with our content creation
• Collaborative tools for session + exhibitor management
• Online evaluations - leave your #2 pencils at home
• Centralized posting of presentation slides for attendee download
• Delegate networking + on-the-fly side meeting scheduling
• Super-mega-security (technical term) for all your data

Food + Beverage Management from Soup to Nuts

Headed by an extremely talented local chef, Gaddis Events Food and Beverage services ensure a first- rate dining solution for your event. We spotlight a menu design with local, sustainable resources in mind while adhering to all your customers' needs and maintaining a tight focus on budget.

• Complete "flow-of-food" service
• Unique and custom menu design
• Cutting edge food trends incorporated
• Artisanal and creative products with eco-friendly packaging
• Local and sustainable ingredients used
• Great care in selecting humanely raised natural meats and seafood
• Dietary requests handled
• Budget management providing extraordinary bang for the buck

Project Management + Planning Cadence

Our tech-savvy project managers are proficient in a variety of collaboration tools and have managed dozens of teams on behalf of our clients. We're not afraid of deadlines, timelines, lines in the sand, or any kind of lines, really. Let our project managers lay the track and keep you on it.

• Team roles + responsibilities management
• Budget management
• Sponsorship management
• Partner integration
• Vendor selection + management
• Milestones + work-back schedules
• Team collaboration sites

Registration

Going nigh on a decade, Gaddis Events has integrated with U.S. Techs to provide registration services tailored to meet your specific event needs. Registration can be your program's front line and first impression, which means it's important and we recognize that. We corral your data and whip it into a shape you can work with and that means something. Data with a purpose!

• Stellar, personalized customer support
• Completely custom registration sites for YOUR event, not out of a box
• 24 x 7 user-friendly reporting site
• Hotel block management
• Event badge credential development + production
• Onsite check-in + concierge services
• Secure, stable and PCI compliant payment processing

Relationship Marketing Management

Would you like to see your best customer attend the Super Bowl? The All-Star Game? The Kentucky Derby? We have the connections to make it happen.

Successful business hinges upon reaching your target audience, winning their trust, creating the relationship and maintaining it long term. Through a comprehensive strategy of open communication, special perk programs and de-automizing the systems used for customer interaction we'll show you how to provide the high touch service that gains customers' trust and loyalty. These new skill sets will immediately translate into your daily operations and strengthen your entire business by making new customers, retaining those that you have and winning back those that have drifted away. More than just "service after sale" Gaddis Relationship Marketing Management focuses on the value of the relationship itself.

• Assess the equity of your customer base to find the appropriate customers
• Create communications and engagement plan
• Offer unique perks and exceptional experiences
• Focus Group services
• Create customer-specific marketing
• Organize and manage a customer database

Social Media Management

Managing a Facebook page and Twitter feed may seem like a hassle, but when properly executed, those resources engage your customers by creating a dialog with them; making them a part of your marketing strategy and giving you immediate feedback of their thoughts, ideas and needs. Our Social Media team can create and manage these outlets to let your business' unique personality shine through and set you apart from your competitors.

• Create your social media persona while maintaining complete transparency
• Utilizing the Demand Generation marketing stream model
• Monitor the daily activity of your pages/feeds
• Compose daily (or as desired) posts and updates to engage followers
• Manage responses to posts/questions
• Drive event registration by building excitement and anticipation
• Add value to your event by engaging your attendees
• Utilize tools within Facebook and Twitter to engage your partnering companies
• Provide metrics and ratings to learn about who is connecting with your page, how they're doing it and how successful you're being at driving interaction with them

Speaker Management

A good speaker can make or break an event. We can help you find the perfect person for your sessions. We can screen them, contract them, prep them, transport them and pamper them; there's no reason they shouldn't bring the house down.

• Selection + procurement
• Speaker logistics + preparation
• Business intelligence reporting
• Audience metrics